China bans 'erotic' eating of the fruit on live streams
Authorities have barred live-streaming platforms from airing videos of women
'seductively' eating bananas. Photograph: Alamy
Chinalll has reportedly outlawed the "erotic" online consumption of bananas after the
president, Xi Jinping, called for steps to "rehabilitate" his country's "cyber-ecology".
Speaking at a Communist party summit last year, Xi said action was needed to promote
"civilised behaviour" on China's already heavily controlled internet.
That clean-up has now claimed an unlikely, potassium-rich victim, according to domestic
media reports.
Beijing-controlled broadcaster CCTV said authorities had barred live-streaming
platforms from airing videos in which bananas are "seductively" consumed by young
female presenters.
CCTV said the move was part of a wider attempt to rein in online content deemed too
vulgar, too violent or too sexual.
Live-streaming platforms such as Douyu, Panda-tv, and YY are among those who have
been ordered to clean up their acts, the broadcaster reported.
Such firms will now be required to constantly monitor their output for any hint of illicit
fruit consumption. Presenters have also been banned from wearing miniskirts and
revealing tops.
The measures are a response to the breathtaking but largely unregulated growth in
China's live-streaming sector.
The boom has created a generation of wealthy online celebrities but also a huge
headache for the government, which fears such channels are being used to spread smut.
The state-run China Daily newspaper said there were more than 100 live-streaming
platforms on which young "hosts" broadcast their lives to sometimes huge audiences.
YY, the market leader, claims more than 120 million active users and had revenues last
year of 5.9bn yuan (E630m), according to the Associated Press.
The audience for live streams is almost entirely male, according to reports in the
domestic media, but the content varies hugely. YY users, for example, can tune into live
streams in which presenters draw dogs, play drums, put on their makeup, sing, dance,
cook, dine or take care of their skin.
One of the most famous live-streaming "hostesses" is Papi Jiang, a 29-year-old comedian
who has millions of online followers but was recently reprimanded(61 by authorities for
using foul language during her broadcasts.
Zheng Lu, a Tsinghua University sociologist, said that while it was not morally wrong for
adults to watch "erotic and sexually suggestive content" on the internet, there was a risk
that children could be exposed to the videos.
"I think there is a need for the government to do some supervising in this respect,"
Zheng said, calling for an internet rating system whereby live streams could be classified
like films.
On Monday, after reports Of the banana ban emerged, the China Daily said the live-
streaming industry was braced for stricter regulation. Those using live-streaming sites to
promote "obnoxious shows of violent, sexual or criminal nature" would be targeted, it
said.
Response: While this article
does not directly deal with a great international issue, it does provide a
great example of the power of media in today's world and the influence it has
on society. The Chinese government has set up the 'banana ban' which prohibits
anyone from posting a video or picture depicting someone eating a banana in a
sexual manner. It also prohibits women from posting pictures of themselves
wearing miniskirts or revealing tops. This article paints this issue to seem
ridiculous and it is to a point. However, it cannot be ignored that pornography
is a huge issue in many countries all over the world and it all starts with
seemingly innocent pictures of scantily clad women eating bananas.
Citation: Phillips, Tom. "China bans 'erotic eating of the fruit on live streams." 9 May 2016. Guardian News and Media Limited. 9 May 2016. <http://www.theguardian.com/world/2016/may/09/gone-bananas-china-bans-erotic-eating-live-streams>
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